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Green Fools Theatre logo

Marketing Associate

We are a creative, not-for-profit, charitable organization that operates across Canada and beyond to provide entertainment, theatre, education, and creation services for a vast client base. This is an extremely exciting time for us as we have just moved into a new space and are expanding our programming and service offerings.

The person in this role will help us build our forward-looking profile, partnerships, reputation, and relationships as we work together to achieve our mission: Changing the world one kid at a time.

Job Description

Responsibilities:

  • Develop, implement, manage, and measure a marketing plan across all facets of our programs.
  • Attend as many events as possible to capture footage, gather data, manage on-site social media engagement, nurture client and partner relationships, and support brand awareness initiatives.
  • Create messaging, visual assets, and video content for use across platforms.
  • Develop and implement marketing campaigns and advertisements to support the overarching marketing plan and maximize our reach and engagement.
  • Liaise with media and various advertising venues to maintain exposure, build relevance to our story, and continually expand our reach to wider audiences.
  • Keep website content up-to-date and actionable by our audience.
  • Create and circulate newsletter communications with a focus on actionable content and brand elevation.
  • Establish and maintain brand consistency across all areas of the organization.
  • Develop innovative ways to build brand awareness and engage new audiences.
  • Monitor activities and vendor relationships to achieve the scope of work within the allotted marketing budget.
  • Capture qualitative data and perform analytics on all marketing efforts; offering trend reports with solutions.
  • Maintain databases of audience and participant information.

Knowledge/Skills:

  • Knowledge of not-for-profit and/or arts organizations is beneficial.
  • Excellent written and verbal communication skills are required.
  • Excellent time-management skills are required; the ability to regulate a flexible, varied, and work-life balanced schedule.
  • Excellent computer application skills.
  • Graphic design, photography, visual art or film editing skills also all considered assets.

Qualifications:

Post-secondary marketing education or equivalent experience in a marketing role demonstrating a successful track record of implementing marketing plans.

Reports to: General Manager
Job Type: Employee
Start Date: Immediate
Schedule: Full-time (40 hrs./week w/flexibility, variety, and work-life balance)
Compensation: $24,000/year + benefits (following three month probation)

We always offer opportunities to grow!

To apply, please send your letter of interest and resume to hq@greenfools.com.

The posting will be open until the role is filled.

We thank everyone for their submissions, but only those candidates selected for an interview will be contacted.

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