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university of calgary school of creative and performing arts

Communications & Marketing Advisor

School of Creative and Performing Arts, University of Calgary

The School of Creative and Performing Arts in the Faculty of Arts is currently seeking a full-time temporary relief Communications & Marketing Advisor for approximately 14 months. This position reports to the Director, Communications & Marketing for the Faculty of Arts, and will assist in the development of short and long-term strategies, and related tasks, to facilitate internal and external communications and marketing for performing and visual arts events and creative/research projects.

Position Description:

  • Leads positioning and stewards brand guidelines as they apply to the School of Creative and Performing Arts/Department of Art.
  • Develops and implements effective communications and marketing strategies
  • Leads and implements a range of communication and marketing tools across multiple channels to build a strong reputation for the School/Department of Art
  • Plans and delivers purposeful Art, Dance, Drama and Music marketing for performances and events: coordinate design and production of promotional materials; manages advertising including media-buying, copywriting and coordination of design and production of ads (print and digital); plans and implements publicity initiatives and subscription campaigns.
  • Proactively seeks out creation, performance, research and student success stories, writes them and shares them with internal and external audiences.
  • Ensures that available funding is used effectively to achieve goals through careful monitoring of expenditures related to communications and marketing.
  • Manages project-specific budgets and all related expenditures.
  • Provides short-term and long-term communications and marketing counsel (including protocol and media advice) to the Director, Division Chairs and to the Department Head of Art.
  • Develops productive relationships with related academics, leaders, students, staff and alumni.
  • Manages relationships of external contractors, freelancers (including writers and photographers), designers (in accordance with University Relations), and media  outlets.
  • Works professionally and collaboratively with other campus communicators and marketers, as well as other members of the University Relations team.
  • Builds an effective network of communications and marketing professionals inside and outside the university; develops and maintains close relationships with faculty members, University Relations staff (including strategic communications, marketing, alumni and community engagement), the Development Office, other relevant university departments, contract advertising/public relations/marketing organizations and other arts marketing professionals.

Qualifications/Requirements:

  • A related university degree and three to five years experience in marketing, communications or a related field. Candidates with an equivalent combination of education and experience will be considered.
  • Demonstrated experience in preparing and implementing strategic communications and marketing plans, including the effective creation and execution of campaigns aimed at multiple audiences (both internal and external).
  • Experience working with vendors and partners to achieve campaign goals.
  • Ability to speak and write clearly and succinctly in a variety of styles; ability to distill complex information, listen effectively, and develop concise and compelling messages.
  • Experience in events promotion, including media, communications, public relations and community outreach.
  • Strong interpersonal skills and a proven ability in building and maintaining relationships.
  • Comfortable leveraging technology solutions such as Adobe Creative Suite, CMS website platforms, database tools etc. to facilitate deliverables.
  • Knowledge and expertise in formulating competitive strategies and practices, and an interest in tracking and leveraging trends in the arts sector.
  • Strong understanding of social media and how to leverage social media to the advantage of the School of Creative and Performing Arts.
  • Demonstrated ability to work collaboratively with staff at all levels, under pressure and to tight deadlines, and to handle multiple priorities and competing deadlines.
  • Experience in a large, complex organization, and communications or marketing with a performing arts organization would be assets.

Application Deadline:  June 30, 2016
To apply, visit careers.ucalgary.ca.
Job ID: 10467

We would like to thank all applicants in advance for submitting their resumes. Please note, only those candidates chosen to continue on through the selection process will be contacted.

Additional Information

This position is part of the AUPE bargaining unit, and falls under the Specialist/Advisor Job Family, Phase 2.

About the University of Calgary

The University of Calgary is Canada’s leading next-generation university—a living, growing and youthful institution that embraces change and opportunity with a can-do attitude. Located in the nation’s most enterprising city, the university is making tremendous progress on its Eyes High journey to become one of Canada’s top five research universities, grounded in innovative learning and teaching and fully integrated with the community it both serves and leads. Ranked as the top young university in Canada and North America, the University of Calgary inspires and supports discovery, creativity and innovation across all disciplines. For more information, visit ucalgary.ca.

The University of Calgary believes that a respectful workplace, equal opportunity and building a diverse workforce contribute to the richness of the environment for teaching, learning and research, and provide faculty, staff, students and the public with a university that reflects the society it serves. We encourage all qualified applicants to apply, however preference will be given to Canadian citizens and permanent residents of Canada.

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