Digital Production Coordinator
RedPoint Media & Marketing Solutions has an opening for a digital producer. This full-time, permanent position will start immediately. The digital producer is responsible for a range of duties related to the design and development of a variety of digital campaigns including web advertisements, videos, and other media. Salary is commensurate with skills and experience.
Our Company
RedPoint Media & Marketing Solutions is an award-winning publishing house and marketing agency in Calgary, Alberta. Our consumer and corporate magazines include Avenue and a large number of custom publications. We have grown since 1994 to become one of the most celebrated independent publishing and marketing companies in Western Canada, with talented professionals in editorial, design, production, photography, sales, marketing, and distribution.
RedPoint seeks out the best and brightest employees to help maintain and build our strong reputation. As a RedPoint employee, you will play a vital role in shaping the future of our company.
Our Opportunity
This is an opportunity to:
- Assist with the production of digital projects including newsletters, balloting, and web projects.
- Assist with the maintenance of digital properties and exploration of new channels and service providers.
- Manage and monitor performance of all digital ad campaigns and branded content, making or recommending adjustments to meet required targets; trouble-shoot with internal and external stakeholders if needed.
- Manage social media/promotion for sponsored or client social posts, including working with editors to develop the content and set paid and organic posts.
- Help advise on and implement new tools for campaign reporting and other aspects of digital production.
- Maintain accurate documentation on digital projects and digital components of projects within and not limited to the CRM system (Magazine Manager), ClickUp, and Google Calendars.
- Implement and monitor ad campaigns on various platforms, including but not limited to Google Ad Manager, MailChimp, and WordPress.
- Work closely with the sales team to provide recommendations on proposals for digital campaigns.
- Oversee the production of online advertising, email marketing, contests, sponsorships and special projects.
- Assist clients with ad creation/layout as needed and make knowledgeable design recommendations to clients for each digital platform.
- Work with the content and sales teams to develop concepts for new digital projects and contribute to strategy discussions for new digital sales and marketing campaigns.
- Add email opt-ins from campaigns such as Second Street and contesting to MailChimp.
- Assist sales support to trouble-shoot technical issues with supplied creative and web pages.
- Manage and monitor digital inventory and look for ways to improve it.
- Stay up-to-date on the latest advances in digital marketing and advertising as well as best practices in digital media as well as industry trends in order to explore new revenue opportunities for our clients and RedPoint.
- Proactively identify issues and resolve them in a timely manner.
- Serve as vacation and sick-day coverage for others on the production team
Our Ideal Candidate
- You have strong time management and organizational skills. You are able to work within tight deadlines and turnaround times.
- You have a strong attention to details.
- You have strong Mac computer skills: Assets would include experience using WordPress, StudioStack, Google Analytics, and Adobe Creative Suite.
- You have digital marketing experience including in digital campaign creation and monitoring.
- An analytics certification and social media training are assets.
- You are a team player with good communication and people skills.
- You are self-motivated and a good problem-solver, with a reputation for doing what you say you will do and getting things done on time.
- You are passionate about digital content and advertising.
- You love magazines.
- You are smart, professional and a lot of fun to work with.
- You are committed to the quality of your work, but you don’t take yourself too seriously.
- You are able to work across teams to pull the skills and energy of many departments and people together to produce great work.
Our RedPoint Package
As a creative company, RedPoint provides a stimulating, supportive work environment with a vibrant atmosphere. We offer employees a flexible work schedule and competitive compensation. Employees are encouraged to give back to the community and the industry and to pursue their professional development.
This posting will be open until September 28, 2021.
Applicants are asked to include a portfolio, along with a cover letter and resume.
RedPoint is committed to increasing diversity, equity, and inclusion in our workplace. In your cover letter please note the skills, experience and attributes you have that will help us in those efforts. We will be happy to work with applicants requesting accommodations at any stage of the hiring process.
We thank all applicants for their interest in joining our team. Only those candidates selected for interviews will be contacted directly.
For more information and to apply, visit redpointmedia.
